In 1998, Mr. Michael Dukes started his online internet marketing experience at Autobytel, Inc. Originally Autobytel was a telephone to fax “purchase request” model until the Internet became the driving mechanism to deliver the consumer requests to automotive dealerships nationwide. He sold “purchase requests” to dealerships in the Southern states for a year and a half and was awarded Salesperson of the Year in 1999.
During Mr. Dukes' sales tenure at Autobytel he learned how internet and marketing worked together, then eventually transferred over to the product development department. From there he worked on the expansion of a web based software that linked automotive dealerships, consumer credit and automotive lenders together.
In 2002, Mr. Dukes gained more experience with the Internet and financial services arena briefly working for a sub-prime marketing firm called BarNone, Inc. He then established his first affiliate marketing relationships while employed with BarNone. Next, he went onto work for Telnform, who at that time was a leader of online automotive sub-prime finance leads and direct marketing. Mr. Dukes was the Vice President of Operations and managed 45 employees during 2003.
Eyeball Marketing Solutions (EMS) was his first venture founded in 2002. EMS' primary focus was delivering and managing offline "performance based" marketing campaigns for automotive dealerships nationwide. Michael built an indirect sales agency; Telnform was one of the agents that managed approximately 300 dealerships. In some form or capacity Michael Dukes has spent the last eight years developing, generating and marketing both offline and online campaigns for the automotive and financial services sectors.
Michael started his second company in 2004, National Lead Service, LLC. In 2007, Bill Baskin became a managing partner in National Lead Service and they quickly watched it grow to over 200 brokers nationwide. Today we are proud to say that National Lead Service offers the best in class technology platforms, superior marketing strategies and cost effective campaigns that generate ROI for our clients time after time.
