National Lead Service Blog
Cheap mortgage leads may seem like a good deal at glance. When you begin to work it, though, you may find out that you get what you've paid for. Wasted time and money can be spent in chasing leads that may or may not be valid or relevant to your operation. More importantly, how many people are using the same leads? Since you are paying so little for them there is no room for complaints when you learn that too many people are calling the same leads.
A better use of your marketing dollars would be spent in buying quality real time and aged mortgage leads, then following up until you make a sale. With free leads you spend nothing up front but you'll pay dearly on the back end by spending endless dollars on following up with leads that are no good to begin with.
Purchasing quality mortgage leads will increase funding averages and make your loan officers happy. Your follow up expenses will actually be worthwhile money spent. The prospects that we give you are interested in learning more information and are in the market for mortgage loans or refinances. 
Our mortgage broker leads are generated through various online marketing techniques. We use banner ads, newsletters oriented toward the consumer, direct marketing and relationship marketing, and websites. The leads we collect are fresh and are waiting for you to contact them.
A few suggestions:
1. Your success with our leads will depend on your communication with the prospect. Since most typical consumers have little or no understanding of the mortgage loan process it is imperative you take the time to discuss all their options.
2. When they complete a request for a mortgage loan they are asking to be contacted either by phone or by email. Don't just settle for a few calls once the leads comes in. Work the lead for at least 72 hours via phone and email. A good follow up call a week later turns the once real time prospects into quality aged mortgage leads. Contact the leads using different types of communication. Use emails, but never SPAM.
3. After verifying the current address, a piece or two of direct mail after a couple of week's might be a prudent follow up method.
If you can use all of those means of communication you'll have the prospect familiar with your name. When they are ready to start the process of applying for a mortgage loan they will remember your name and excellent service.
Since typical loan officers only spend a few days and a few contacts on their new leads, but you will be ahead of the game by continuing your contact. The prospect will appreciate information you send them. Consumer oriented newsletters are always appreciated. Just a few tips regarding mortgage loans clears up their understanding of the process.
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National Lead Service Blog
Where you receive your mortgage leads from makes a big difference in the eventual success of your loan officers. Another huge factor are interest rates. Free mortgage leads will give you exactly what you pay for. You'll get leads for free with no upfront or out of pocket expense but that free lead will cost you much more in the long run. You might as well open the white book pages up and start "dialing for dollars" as the expression goes.
A weak lead will eventually cost more in follow up calls and marketing and the prospect may not even be interested. You could be throwing good money in the form of your loan officers time spent. If you pay a bit up front for quality mortgage broker leads or manage your existing lead database you will have a better chance of actually closing a prospective client. The lead you'll be contacting will be happy to hear from you since they asked to be contacted or were a previous client.
Set your filters to obtain leads for mortgages that fit your company profile. If the rates are high start looking at various new products you might have not had researched before. A tough market calls for brokers to think outside the box and fill the needs of the consumer demands and banks programs. If you choose to deal with only those that have stellar credit scores, you can set the filter for that but you might be trying to pinpoint to small of a target market. Maybe you specialize in credit repair consolidation loans. You can ask for leads that apply only to your criteria.
Our leads can be used with confidence. National Lead Service has been a mortgage lead generation company in business for over 5 years 7 years. NLS complies with all laws and regulations set forth by authorities. The ultimate responsibility of compliance with the Do Not Call registry lies with the individual making the call. We go to unusual lengths to make sure that your leads are asked for by the prospect. Our company verifies each lead electronically to confirm that the lead is valid and not on the registry. The customer or potential customer gives implied consent to be called when they fill out our form and request information.
We guarantee our leads to be valid. If you do receive any invalid leads, just file them and return them to us for replacement. You can do this once per week within seven days of purchase. Give us the reason you think the lead is not valid when you return it so we can improve our service to you.
The recommended way to render most leads valid and productive is to contact the lead immediately so the request is still fresh on their minds and they are still in the same mindset. With people's busy schedules and hectic lifestyles it is possible that they will lose interest in receiving the information originally requested. The answer to that is the quickest response you can give. The prospect will be impressed with the speed of your response and you will have the first chance at earning the customer's business.
Our quality aged mortgage leads and our real time mortgage leads are available to you with criteria filters set for such items as property type, purpose of loan, and state in which the prospect lives. Feel free to contact us for local free trainings on how to work with your existing database or train your salespeople on best sales practices our client use today.
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National Lead Service Blog
Aged debt settlement leads should be the lifeblood of your debt settlement marketing initiatives. Even before October many debt settlement firms were shutting doors nationwide. We lost 80% of our debt clients within a 3 month period of time, very similar to what happened during the sub-prime lending implosion for the mortgage lead vertical. What happened to all those consumers that went without getting help during that time frame? They are approximately 30-90 days out and never received help. Why waste money on real time debt leads when you can be calling aged debt leads for a fraction on the price with close to the same ROI results?
Sure, there are lists of leads available in numerous places all over the internet. You could be wasting your time and your marketing budget on poor or weak leads. Some debt settlement leads could have about as much interest as some random person selected in the phone book. No point in following those up and throwing good money after poor quality lead types.
National Lead Service can provide you with excellent leads in real time or batched for aged delivery if you want to boost your business performance. We have a number of options for you to choose from when you open an account with us.
Choose from exclusive debt settlement leads, 3-7 days old and 30-90 day old aged debt leads. All of our leads are fresh and ready to hear from you. They can be delivered to you in any format requested so you can respond immediately.
Our semi-exclusive debt leads are another way to reduce your marketing costs while possibly receiving similar ROI results. They will be sold more than once, so you'll have to be a bit quicker on the draw to beat your competition to the punch.
You will decide on which type of leads you want to purchase and how you will manage your lead marketing campaign. We will help you as much as you'd like to be helped, but you are ultimately in charge of your own campaign. You will set the delivery amounts and method. You will decide on the volume of daily delivery and the schedule. At NLS we offer FREE and customized sales training for your sales reps to help make your campaign a success.
We can deliver your debt settlement leads in a number of ways. We'll work with you to deliver the leads in your chosen format. Your CRM, your database, your email program - whatever works best for you and your sales staff.

Make it a great environment for your staff to come to work every morning, knowing that good fresh leads await them every day. Our suggestion is to provide at least five fresh leads to each of your loan officers every day. This will keep the waterfall effect flowing. With fresh leads to work on you'll always have something in the loan application pipeline. This gives you a more even flow of business and loan revenues.
Our account managers are dedicated to the success of your business and will work hard to get you the best results possible for the marketing budget you set. You can count on us to give you the best service and we pride ourselves on our integrity and honesty.
Happy Holidays in 2010 and let's make 2011 a successful year together.
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National Lead Service Blog
National Lead Service is one of the best lead generation services in the marketplace today. We pride ourselves in our customer service policies and in our excellent results. If you are in need of a boost in sales for your mortgage or loan service business give us a try.
We will provide you with unending streams of good active leads in a category that you choose. They will be delivered to you as you wish them to be and you'll be amazed at the results.
With more than two decades of experience in our management we are more than qualified to help you get the most from your marketing dollars. Our leads are good. We sell no stale or weak leads.
Weak leads are inexpensive and can sometimes be found for free on the internet, but don't be fooled so easily. These are more expensive in the long run because you will waste time and good marketing budget money doing follow up contact on leads that are probably not even interested in your product.

If you start a campaign that focuses on your niche market exactly, soon you'll be talking to prospects that want what you have to sell them. If this sounds like a winner to you, just follow the three steps outlined in our website to get your account set up.
It's free to sign up for an account. Just give us the pertinent information and we'll get you started. Your license to do business will need to be confirmed, of course, and all of your information can be easily sent via email with PDF attachment or fax. Fill out our form and verify your ID and we'll be ready.
When you fill out our information form you'll receive an email asking to verify your ID. Follow the easy instructions to get your account started. We're ready to assist you as soon as you open your account and verify your information.
Our company is one of the best lead generation services and will get your business moving in the right direction. Our marketing campaign account specialists are well trained and knowledgeable in the field of mortgage and credit repair lead campaigns. You can run your campaign the way you want to or have our expert staff help you to get the most out of your marketing budget.
The bottom line is results and we have a proven track record that precedes us. If you want to generate leads that may turn into sales just follow our leads and you may be pleasantly surprised. This is truly a great service and the money you spend to purchase leads will be easily returned to you. Buy a 100 pack of fresh leads today to give your business the boost it needs to reach a whole new level of success.
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National Lead Service Blog
Lead Generation Companies are necessary, whether you are utilizing direct mail, telephonic campaigns, Internet leads, or any other various marketing methods. I often tell our customers I don't spend a large amount of my time trying to figure out how to close more loans, settle debt, deal with debt to income ratios, etc...
My point is, I am part of a team that has been working on generating marketing/leads for companies for over 10 plus years. We know how to generate interest; our customers know how to help consumers while at the same time retain a small fee for their efforts.
Mortgage loan, debt settlement, education loan companies are facing challenging times today and need all the advantages they can get in order to stay in business and do well. Selling your company’s integrity to a potential client is absolutely more important than selling the product itself. Many Americans, including myself, have very little trust in the integrity of the large banks who seem to control our economy. That proves to create a tough wall to hurdle straight out of the gate for any sales team in the financial services sectors.
National Lead Service is a lead generation company with a proven integrity year after year. We have feverishly worked throughout 2010 to provide quality internet leads to our customers in the mortgage origination, loan modification, tax relief, debt settlement, and credit repair verticals. We would to thank all of our real time lead buyers as well as our aged internet lead buyers for their business in 2010. With exciting new verticals coming out in 2011, including auto loan leads, life insurance leads, and health insurance leads we are looking forward to meeting many new people throughout these new channels.
During the month of December we are running a holiday special on our all organic real time leads and quality aged internet leads for all new customers. 10% off with the purchase of any of our leads on purchases over $1000.
Some food for thought when looking at leads, lead providers and what will make a successful campaign:
- When you receive a lead respond immediately to the prospect and answer all their questions. This will go a long way toward giving you a very positive image in the eyes of a potential client. Even if that client is not ready to commit to applying at the time, you can count on their loyalty in the future when they are ready. Timing is key, call at several different times in the day.
- Follow up with communications including such customer perks as a consumer oriented newsletter by email or direct mail and even phone calls if you are given permission to call. This will remind them that you are ready and waiting for their business and are willing to work hard to earn it.
- Remember not to call anyone on the National Do Not Call registry. We take every precaution to filter out those on that list. We also follow the CAN-SPAM act to the letter of the law and do not solicit in a way prohibited by law. Our business is run on integrity and with that we will not compromise. This means that your leads will be verified and are good and waiting to be contacted.
- Don't be fooled by the free lead generation company ads. You will essentially get what you pay for there.
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National Lead Service Blog
One of the best ways to obtain the freshest leads is by use of internet lead generation. We have a process of capturing leads through our many websites. When a prospect fills out our form on a website they are asking for real help. They want information. They want their questions answered, and they want answers now.
Just respond to the fresh leads we provide for you through your lead campaign and you'll be on your way to success. The prospects are often surprised at how quickly they are responded to. Customer service is not great in many areas today, so if you give the prospect immediate attention it will impress them. There's no doubt about that.
Even if your lead prospect isn't ready to commit to a loan at this time you can bet they'll want to use you when they are ready. The way to perpetuate that is to continue to communicate with that potential client with follow up emails, direct mail, or phone calls.
Some of your marketing dollars should be spent to obtain good and fresh leads and some should be spent in your follow up. Don't spend your entire marketing budget on the back end in follow up. Spend money up front to get better leads to begin with. You can show better percentage numbers by doing it that way instead of the traditional gathering of free leads, then spending the marketing budget on follow up of weak leads.
Strong and fresh internet leads that are obtained through our internet lead generation will be money well spent and the success formula can prove it. You stand to make as much as 350% return on your investment with our marketing campaigns.
To run the numbers just take the standard purchase of 100 leads at $15 a piece. So you've spent $1500 in leads. These are good leads and will be filtered according to the niche you work in. If you write just 3 loans on those 100 leads you will be at 350% in return. This is based on the average of $2500 revenue per loan written adding up to $7,500 for the three. That is 5 times what you spent in initial lead purchase through your custom built lead marketing campaign.
National Lead Service will help you to set up the perfect campaign for your business. Spend what you want when you want to. Use the filters to be sure you only get the leads that apply exactly to the niche you wish to do business in.
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National Lead Service Blog
Whether you are looking for real time mortgage leads, or aged refinance leads debt settlement or credit repair leads, you have come to the right place. National Lead Service provides the best of what is available today and for a reasonable price. Your return on investment (ROI) is the bottom line and you will be pleased.
When you order aged refinance leads through our campaign management program you'll receive your leads within minutes of funding your account. If you signed up for real time mortgage leads you will receive them right away within minutes of submission. That will allow you to respond to them immediately which is sometimes the best way to earn a client's business. Be the first to respond to their inquiry for help with a daunting subject.
Most ordinary citizens know nothing of the nuances of the financial world. Consumer finances can be confusing when it comes to figuring the best option for their situation. Interest rates, amortization, early payoff and more are complicated. You can help and that means business for you. It's the proverbial win win situation.
When given refinance leads they can be delivered in a number of ways. Whichever way suits your business is the way we'll deliver them to you. You can receive them through your email account. They can be sent in batches or you can ask that they be sent individually as they arrive in our database for immediate response. Our proprietary lead management system gives us the flexibility to make sure you receive the leads exactly how your salespeople need them.
The format in which they can be delivered varies, files type examples are .csv, .pdf, .txt, or in the body of the email. The email deliveries are good for immediate action. Some businesses prefer that we send them in batches to a CDM database for management purposes. Either way they will be delivered to you as soon as you create an account and fund it.
Set up your account now and receive leads right away. The cost of your leads will vary according to the type of lead you want and the budget you have for marketing purposes. Exclusive leads are sold only once and that's to you alone if that's what you order. Non-exclusive leads are still good but are sold to more than one buyer. Rest assured, though, that non-exclusive leads are sold no more than 2 times each on average.
If your category is based on debt leads, those non-exclusive leads will be sold no more than two times each period. Credit repair leads are another category altogether and are never sold more than once. These are all very good leads and are well worth the money spent.
Your assigned marketing manager will work with you to be sure that your campaign is optimized to produce the best return on investment (ROI). Good quality refinance leads can mean a much better success rate.
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National Lead Service Blog
A mortgage loan lead that pans out is obviously what you are looking for in good leads. A marketing program that offers free lists of leads can be a huge waste of time. It can also discourage your loan officers as there is a very low success rate with those type leads. Don't just settle for Title data or phone book leads.
You will have to purchase good leads. Our program charges a reasonable amount for each lead but the return is amazing. The difference between a good lead and a free questionable lead can be the difference between success and disaster. Discouragement is hard on your sales staff and will make it tough to retain your valued employees.
Give them something good to work with and see if they don't pleasantly surprise you. Our leads are gathered from several different sources and our most successful leads are the ones that fit best for your sales efforts. The consumers we generate are ready for answers from a qualified loan officer today. You can have the leads delivered to your business by email and the officers can respond immediately. A study, from Leads360, recently showed that your sales people have a 36% better chance of making contact with the consumer when they call within 30 minutes of receiving the lead.
The quick response is a tool used by those who know the time frame for client interest is sometimes very short. Catch them in their moment of query and you may have landed a good client for yourself. If you make a potential client feel that his concerns are valid you could have a solid customer. 
This is a very impatient society we live in today. People are used to getting answers immediately and can become impatient and move on quickly to where they can get the answers NOW. We have real time and aged mortgage leads from internet sources that you can take advantage of.
If you get to know your market you'll be more successful in making the loan sale. There are lots of options and fierce competition out there where loans are concerned. Be the one that's Johnny-on-the-spot with answers and commitment to your future clients. They will be impressed with your attention.
Live leads are an interesting way to make contact with a mortgage loan lead. It is more direct than mailers and emailing with the potential consumer in charge of the timing. By using a live lead you will be solicited for advice or contact by the customer, not the other way around. They want to communicate with you.
The quicker you speak to a consumer the more likely you are to make an impression. One of the frustrating things about customer service today is the time it takes to get your questions answered. You can sit on hold for what seems like ages if you call the toll free number. Getting a real person to answer questions right away is almost unheard of, and a very good way to boost your sales.
Customers see themselves as important and want to be respected as such. Answer quickly with live leads.
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National Lead Service Blog
Exclusive mortgage leads don't exist anymore, 9 out of 10 times. I don't remember how long ago I could actually generate exclusive leads that weren't being sold at least twice. Even with the national lenders gone there is still enough coverage to sell an exclusive lead twice. If someone is selling you exclusive internet mortgage leads beware - you might just be paying too much for a product that is most likely being sold again.
Real time lead accounts are a tremendous way to keep veteran outbound loan officers happy. What if you are looking to expand or promote within however? Do you really want to be spending $2500 a month as an investment on a newbie or unproven salesperson?
Aged, or as some call it, vintage internet mortgage leads is an awesome way to let new salespeople burn through leads without spending a ridiculous amount of money. The sales pitch should simply be a customer service follow up call about the consumer’s original application submission.

I strongly suggest you state the date the customer originally applied as one of the first actions on the call. Remember this customer may have been promised the world originally and now all they are confused or just in need of some solid answers.
Semi-exclusive real time leads are also available to you if you choose to go with a more costly option. The initial outlay is not as much as it is with exclusive leads, but you will need to work harder to get your prospect's attention. We sell mortgage leads with a non-exclusive classification a maximum of four times. With three other loan offices given access to the same lead, you'll have to do some fancy footwork to stand out.
Customer service offers and timing are two good ways to get that attention. All leads are not ready to commit to a loan application but when they are you want them to remember you. It's important to maintain communication with your prospective client on a regular basis. You can use direct mail as one method.
If you have the prospect's email address you can send newsletters from your company. You can call on the phone if you have their number and permission. Whatever you do, keep reminding the prospect that you are the company they want to do business with when they are ready to make the commitment to apply.
Your leads will be delivered to you in any format that you'd like them and in any number batches. There is no sign up fee with National Lead Service and we do not have any minimum orders. If you are shopping around for leads beware of sellers demanding a minimum order of $500 or $1000 or more. Start small, prove the worth of the data and then take action. Another great source for vintage or aged leads is your own database, it properly mined this source can be a tremendous revenue builder.
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National Lead Service Blog
Refinance lead prospects are usually wondering how they can get themselves a better deal on a mortgage to perhaps lower their monthly payments. Some are actually in the process of losing a grip on their finances and need help desperately. The faster you can contact them, the better they'll feel about the relief that may be coming their way.
You can be responsible for keeping a family in their home. With a simple phone call you can earn a customers trust. Call quickly enough after the lead is given to you and you'll have a better chance of securing that customer in business. In the refinance business, as you know, many people looking for a refinance loan are already in over their heads. The only options they have are to take money against their mortgages to pay down their debts. Unfortunately, borrowers abused the lending system as much as the lenders loaning the money did. The outcome was the foreclosures that in turn dropped the home values across the nation. However, there are still borrowers out there that have the equity, consumers that might need some cash to start a new business or pay off their child's college education.
Another type of customers are those who complete applications online because they want a competitive offer by multiple sources. Instead of trusting their neighbor down the street this type of customer wants to hear from multiple sources to make sure they are in fact receiving the best offer and deal.
Whether our customers are looking for a cash out refinance loan, new home purchase, home equity line of credit or simply a standard mortgage refinance loan, National Lead Service can deliver based off the custom filter selections our clients choose.
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